Which part of the store is visited most frequently and which is not? Where do shoppers stop and in front of which products? Where do they not stop? Where in the store are we doing well – and can we build on these successes for the entire store?
For this store the where basically one section that created more traffic than any other area and product sections – namely the SNEAKERS department. Everything in this store was centered around this department. Link Video Analytics enables you to do a detailed analysis of every part of the store – and improve based on insights.